Have you noticed how well-written subtitles go invisible, whereas poorly written ones completely hinder your immersion in the movie? Did you ever find yourself unable to fully appreciate a scene because of the subtitles? They take us to different languages and cultures without affecting the magic of the movie. Subtitling is part of the history […]

💡 Today’s technological advancements have transformed numerous industries, including subtitle production. 🤖 AI-made subtitles can be convenient, but they often fall short in terms of quality and ergonomics, raising concerns about their potential to replace human-made subtitles. 🔎 Let’s find out the limitations of artificial intelligence-generated subtitles, and why human expertise remains essential for optimal […]

It is impossible to caption your life and live it at the same time. I spent the last week of the year relaxing. I stayed away from social media most of the time. Anyway, I took a few days off to just be present in my life, without any pressure to write anything down or […]

✨ December 21st is the longest night of the year when ancient civilizations paused to watch the rhythms of nature. ✨ They decorated their houses with branches and lit bonfires to ask the gods for warmth during the winter. ✨ Whatever we call them, our rituals show that we all share the same human experience. […]

There are 3 reasons why captions and subtitles boost video SEO: 1️⃣ Enhanced Discoverability: Subtitles add searchable text, enhancing search engine rankings. 2️⃣ Expanded Audience: Language barriers break down, engaging a global viewership. 3️⃣ Increased Engagement: Accessibility extends watch times, signaling quality to algorithms. Photo: Stephen Philips (Unsplash)

Portuguese is a beautiful and complex language with a rich history that reflects the country’s diverse cultural heritage. I am fascinated by the many influences that have shaped the language over the centuries, including Latin, Arabic, and other European languages. One of the most interesting things about Portuguese is its extensive ARABIC vocabulary. The Portuguese […]

👓 🎧 📚 Subtitles provide a unique way to create a holistic content experience. Let’s think briefly about subtitles for content creators and businesses – these professionals constantly strive to engage their audiences and create meaningful connections. 📖👀 Subtitles are dynamic tools that bridge the gap between sight, sound, and reading to enhance engagement and […]

How’s your summer going? I took a few days off in June, but now I’m back to work and available for projects in July and August. Feel free to reach out if you need assistance—I still have room to accommodate more work. During my time off, I reflected on my work process. It’s nothing extraordinary, […]

I want to share some tricks subtitlers have to use while subtitling. After this, you will never look at subtitles the same way. I’ll tell you: textual reduction is always necessary when subtitling. Why? – The assimilation of oral speech is faster than written speech, and it takes more time to read – Seeing and […]

Did you know that May 5th is World Portuguese Language Day? Established by the Community of Portuguese-speaking Countries (CPLP – Comunidade dos Países de Língua Portuguesa), an intergovernmental organization and an official partner of UNESCO, this day celebrates the Portuguese language and its cultural significance. Here are some interesting facts about the Portuguese language: ✔ With […]