There are 3 reasons why captions and subtitles boost video SEO: 1️⃣ Enhanced Discoverability: Subtitles add searchable text, enhancing search engine rankings. 2️⃣ Expanded Audience: Language barriers break down, engaging a global viewership. 3️⃣ Increased Engagement: Accessibility extends watch times, signaling quality to algorithms. Photo: Stephen Philips (Unsplash)

Portuguese is a beautiful and complex language with a rich history that reflects the country’s diverse cultural heritage. I am fascinated by the many influences that have shaped the language over the centuries, including Latin, Arabic, and other European languages. One of the most interesting things about Portuguese is its extensive ARABIC vocabulary. The Portuguese […]

👓 🎧 📚 Subtitles provide a unique way to create a holistic content experience. Let’s think briefly about subtitles for content creators and businesses – these professionals constantly strive to engage their audiences and create meaningful connections. 📖👀 Subtitles are dynamic tools that bridge the gap between sight, sound, and reading to enhance engagement and […]

How’s your summer going? I took a few days off in June, but now I’m back to work and available for projects in July and August. Feel free to reach out if you need assistance—I still have room to accommodate more work. During my time off, I reflected on my work process. It’s nothing extraordinary, […]

I want to share some tricks subtitlers have to use while subtitling. After this, you will never look at subtitles the same way. I’ll tell you: textual reduction is always necessary when subtitling. Why? – The assimilation of oral speech is faster than written speech, and it takes more time to read – Seeing and […]

Did you know that May 5th is World Portuguese Language Day? Established by the Community of Portuguese-speaking Countries (CPLP – Comunidade dos Países de Língua Portuguesa), an intergovernmental organization and an official partner of UNESCO, this day celebrates the Portuguese language and its cultural significance. Here are some interesting facts about the Portuguese language: ✔ With […]

Hello, Fazters! ✍ As professional translators, we often discuss the significant investment required in our field. This includes expenses on training, software, work equipment, association fees, and time spent on day-to-day business management, such as paying taxes, managing social media, and meetings. 📚 However, the misconception that a translator is just a walking dictionary 😅 […]

From a young age, I developed a love for reading that quickly turned me into a compulsive reader. Looking back, I realize that this passion for reading not only allowed me to internalize the structures of the language but also helped me expand my vocabulary. As a result, I became a child who excelled in […]

Let’s start with a commonplace: cheap can be expensive, and the result may fall far short of expectations and not meet the objective. Why do I say this? Last year, a foreign colleague, whom I usually meet at the co-work where I go, asked me for a quote for translating a website from English into […]

Long time no see.  Despite the avalanche of information crushing us every day (and to which we no longer pay much attention), once in a while, it is essential to share our thoughts with our network. Do you agree? My absence has a happy reason: I’ve been overwhelmed with work.  Those who follow my articles […]